Maslow Revisited

In 1943, Abraham Maslow, a native of Brooklyn who went onto become one of the more famous psychologists of the 20th century, developed a theory outlining fundamental needs that all men and women have. Irregardless of our station in life or opportunities we may or may not have to advance or succeed, all of us are driven by a set of basic needs that define our state of contentment and happiness. These needs, as identified by Maslow, can be divided into four primary categories: recognition or esteem; acceptance or love; safety; and survival, which includes such components as food, water and sleep. In other words, what motivates us the most each and every day is doing what we can to make sure these needs are met. Actions we take and choices we make are propelled by meeting this overriding, self-serving goal.

I do not know of anyone who disagrees with the basic premise of Maslow's theory. After all, we all want to be recognized or acknowledged in some way, be accepted by others such as family, friends and colleagues, feel safe, and be able to get a good night's sleep and enjoy regular meals. What is interesting, however, is how this relates to effective communication. The two, on the surface, do not seem to be all that compatible. On the one hand, the basic needs as identified by Maslow suggest we are motivated by doing what is best for us. Pure self interest. On the other hand, effective communication is dictated by connecting with others. At its best, communication is two-way interaction in which individuals or publics talk with each other from the basis of similar challenges, shared experiences and mutual goals. Does this, then, mean striving to meet our own needs is at cross purposes with attempts to connect or communicate with others? Not necessarily.

If Maslow is right, then we all share the same needs. They may come in different packages and we may give them different priorities, but our fundamental commonalities would seem to far outweigh whatever differences we might have. Does this mean our differences should be ignored or swept under the rug? Of course not. They help distinguish us as individuals and should be embraced. But they must also not be given any more weight than they deserve. This comes with giving them perspective and that comes from communication in the form of collaboration, active listening and empathy.