Monday, January 21, 2019

Communication on the Campaign Trail

Over the past few weeks several prominent folks in politics have declared their intention to run the Presidency of the United States. It is always an exciting moment when one take such a giant step forward. They all full of hope and surrounded by well-wishers and many smiling faces. People cheer at the candidate's every word. For the length of their time in the spotlight, each one looks as if they have a realistic chance to attain the highest position in the land. Sadly, a good start does not guarantee a position election experience. On the heels of that upbeat announcement comes months of budget set-backs, poor attendance at rallies, and butting heads with the competition. While any one can declare their interest in the presidency, it is obvious that only a few should take the plunge.

Most of us are at our are at our communication best when we are relaxed and feeing comfortable with what we know we wish to say. The fact that in many campaigns we often now are not given the opportunity to shine in ways that best showcase our communication chops. Candidates, instead, often have to make the best of what they are given. It is snowing heavily in  Bridgeport so instead of 5,000 people showing there may be less than 50. Nevertheless, the candidate must put on their best "game face" and make the attendees belief that their participation is important.

This sort of thing costs money, so in addition to connecting with voters, candidates must be constantly fund-raising.  Often, you will hear candidate talk of this is the worst part of their job because they do not enjoy doing it and because it takes them away from  doing the job they wee elected to in the first place. Despite the endless string of less-than-ideal communication opportunities, the candidate or two who best copes - endures - with  them is often the one who manages to come out on top of the voting tallies. Perhaps it is the best communicators who end up winning elections after all.

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