The world is filled with thousands and thousands of businesses. Big ones. Little ones. Local ones. Multi-national ones. Successful ones. And others that struggle. Collectively, they represent mankind's attempt to survive, engage and even provide each other with the opportunity to build lives of value and worth. They are everywhere and provide the world with a special of energy that otherwise would not exist. Bottom line: each is a good thing even if there are those that do not do or perpetuate good things. Finally, one common denominator each shares is that at some point in their evolution, they are the product of one person's dream or vision.
For any person's dream of a business to have become a reality, they had to be able to communicate or share it successfully with others. Without question, businesses are built on hard work and sacrifice. Also, they are the direct result of effective communication. If someone has a dream of creating a pizza shop that delivers pizzas to the homes or offices of customers, for example, then at some point they needed to successfully impart their vision with persons to loan the, start-up money, persons from which to acquire space from which to operate, persons to buy pizza-making equipment, and persons to service as workers to carry out the business.
If that dreamer is unable to communicate their vision with others, then their dream, no matter how creative or inspirational, will not happen. Communication is a necessary component. Further, communication is vital for that dreamer to be able to sustain and grow their business. All this, I believe, is worth mentioning because rarely is the role of effective communication acknowledged as well as it should be in discussions of entrepreneurship and enterprise. Communication is a necessary ingredient in the unique world of business. Hard workers - entrepreneurs - among other things have to communicate well.
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